BBC Radio 5 Live
BBC Radio 5 Live Energy Day
Firefly were asked to install a temporary microgrid on the Plaza at BBC Media City, Salford as a platform for the BBC 5 Live national energy day debate. The concept of energy day was to create an innovative and unique way of representing a national news story. Radio 5 live brought the debate to audiences and offered them the chance to put their questions to those that matter in the world of energy, whilst the studio was powered purely on renewable energy.
Firefly used a Hybrid Power system to keep this outside broadcast on air for a full 12 hours. The broadcast schedule included a live Q&A session with Ed Davey, Secretary of State for Energy & Climate Change, together with contributions from some of Britain’s largest energy providers. The temporary studio was powered using a combination of solar panels, wind turbines and people powered generators, including bike generators, a human sized hamster wheel and a seesaw. In addition to this, waste vegetable oil sourced from the BBC’s canteen, was processed into biodiesel, completing the renewable energy mix.
The highlight of the day was a team of 20 cyclists using only pedal power to keep the Richard Bacon show on air for two hours. Joined by Olympic Gold Medalist Chris Boardman, the radio show was entirely powered by kinetic energy produced from Firefly’s You Power™ Playground range of PedGen™ bicycles.
Commissioned by award winning media production company TBI Media, the day was heralded as a great success.
“Firefly’s flexibility and attention to detail during the pre-production stages made what could have been a hugely risky project, a resounding success. The fact that we were able to power this OB entirely on renewables speaks volumes for the progress Firefly has made towards making green power a viable option for the broadcast industry”.
Phil Critchlow, director TBI Media.